Privacy & data use
This page explains what this site collects, why, and how to remove your data. No legal boilerplate — just what actually happens.
Free guide sign-up form (home page)
What we collect:
- Email address — required to send you the guide.
- Trip timing (optional) — if you fill in the trip timing field.
- Travel Stage — if you complete the quiz on the page, your stage result is recorded.
- UTM and source tracking — the ad or link that brought you here (e.g.
from=safety_start,utm_source=instagram).
How we handle it: Your submission is processed by Formspree (formspree.io) and delivered to the site owner's email inbox. Formspree's own privacy policy applies to data in transit.
What we use it for: Sending the free Seoul guide and occasional Seoul-related emails (one thoughtful email per week, no spam).
To unsubscribe: Reply to any email with "unsubscribe" or email korea.uncovered.ixchel@gmail.com and your address will be removed.
Itinerary review application form (/review)
What we collect:
- Email address — to reply to your application.
- Trip dates — to understand your travel context.
- Travel party (solo / partner / friends / family).
- Itinerary content — the plan you paste into the form.
- UTM and referrer — ad or link source, used for internal tracking only.
How we handle it: Processed by Formspree (same endpoint as above) and delivered to the site owner's inbox.
What we use it for: Reviewing your application and contacting you about the itinerary review service only. Your itinerary is not shared with third parties.
To delete your data: Email korea.uncovered.ixchel@gmail.com with your email address and the request will be handled within 7 days.
Payment
This site does not process payments directly. If your review application is accepted, you will receive a PayPal invoice by email. Payment is handled entirely through PayPal's platform. This site does not store card numbers or PayPal credentials.
Analytics & advertising
Meta Pixel (ID 4477049739173987): This site uses the Meta Pixel. A PageView event fires on the landing page (ixcheltravel.com) and on the guide download page (/thank-you/). A Lead event fires once on /thank-you/ only when a visitor has successfully submitted the free-guide signup form; direct URL access and page refreshes do not trigger it. Meta may use this data to measure ad performance. See Meta's Privacy Policy for details.
Google Analytics 4 (ID G-RJKLMLFPWL): This site uses Google Analytics 4 to measure visits, page views, and form-conversion events (such as free-guide sign-ups and itinerary-review page views and applications) so we can understand traffic and ad performance. This includes the ad or link source (UTM parameters and referrer) that brought you here. The information you enter into a form is processed as described in the form sections above. You can limit or block analytics and advertising tracking through your browser settings. See Google's Privacy Policy for details.
Questions
Email korea.uncovered.ixchel@gmail.com with any privacy questions.